Tata motors limited, formerly known as telco tata engineering and locomotive company, was formed in 1954. The information submitted is true and original to the best of my knowledge. It manufactures commercial and passenger vehicles, and employs in excess of 23,000 people. Executive biographies a brief summary of the executives employment history. It is the only fully integrated automobile manufacturer that now stands as indias largest and the worlds 5th largest passenger automobile and commercial vehicle manufacturing company with a product range designed to meet national and international transportation needs. Tata motors limited swot analysis examines the companys key business structure and operations, history and products, and provides summary analysis of its key revenue lines and strategy. In this assignment, i am going to do swot analysis consider to establish current position of tata motors and how this swot analysis can be used to develop corporate strategy for them. Swot analysis tata motors limited the company began in 1945 and has produced more than 4 million vehicles. Automobile industry is not limited to the local market. Limited international presence as compared to international car. A swot analysis is a framework that is used to analyze a companys competitive positioning in its business environment.
Tata motors is one of the oldest multinational companies of india, founded in the year of 1945. Swot analysis of maruti suzuki maruti swot analysis. Com part ii, semester iii, hereby declare that i have completed this project on swot analysis of tata motors for the subject enterpreneurship management in the academic year 201516. Tata motors is the leading automobile company of india, and alsohaving a major share outside the country. Swot analysis of tata motors essay example studymoose. Tata has waded through the storms from commercial car manufacturing company to be the largest vehicle manufacturing in. Analysis of tata group strenght global network delivery model in the field of information technology largest addition to workforce of 69685 professional in 201011 tata teleservices ltd has diversified into many sectors like mobile services, wireless desktop phones, public telephony services, wire line services, tata sky etc. Has good product lines with good fuel efficiency like maruti swift, diesel, alto etc. The swot analysis of tata motors shows how the automobile giant has maintained its strength even in a competitive market such as automobiles. Tata motors limited has to catch up in terms of quality and lean production. Tata motors limited tata motors is a manufacturer and distributor of automobiles. This can be used by tata motors limited, and will involve the identification of its internal strengths s and weaknesses w followed by the identification of the opportunities o and threats t it faces in its extensivelyrnal business environment. The companys passenger car products are based upon 3rd and 4th generation platforms, which put tata motors limited at a disadvantage with competing car manufacturers.
Tata motorss competitors, revenue, number of employees. Swot analysis used to develop corporate strategy marketing. Tata motors limited project on swot ana project on tata nan analysis of custome. Tata motors has a good employee base which gives them high production efficiency. Chandibai himatmal mansukhani college, ulhasnagar studying in m.
The company began in 1945 and has produced more than 4 million vehicles. Tata motors limited is the biggest car producer in india since 1945. Zen estilo, indica and santro for a comparative study of small car segment. Tata motors limited swot analysis weighted swot matrix. It also examines the opportunities the company should explore and the threats it should address with appropriate strategies. Tata motors limited tatamotors financial and strategic.
Get an idea of how to write about swot analysis of tata motors pdf here. Tata motors swot analysis swot analysis of tata motors. Tata motors limited tatamotors automotivetechnology. Ashok leyland ltd ashokley financial and strategic. Tata has a strong presence in indian market and it is a key manufacturer of commercial vehicles. Established in 1945, tata motors is the part of tata group and its headquarter is located in india. Introduction of tata motors tata motors limited formerly telco is an indian multinational automotive manufacturing company headquartered in mumbai, maharashtra, india and a subsidiary of the tata group. Tata motors is a leading automotive multinational manufacturing company headquartered at mumbai, india. Tata motors is an automotive manufacturing company based in india. Tata motors began manufacturing commercial vehicles in 1954 with a 15year collaboration agreement with daimler benz of germany. Tata motors is indias largest automobile company, with consolidated revenues of usd 20 billion in 200910. Swot for tata motors is a powerful tool of analysis as it provide a thought to uncover and exploit the opportunities that can be used to increase and enhance companys operations. Swot analysis of tata motors tata motors swot marketing91. Tata motors download and upload project reports related.
Strengths tata motors is market leader in automobile industry with high market share. Is also the worlds 4th largest automobile manufacture. The profile has been compiled by globaldata to bring to you a clear and an unbiased view of the companys key strengths and weaknesses and the potential opportunities and. Formerly known as telco tata engineering and locomotive company, it is headquartered in mumbai and is a subsidiary of the tata group one of the biggest business houses in india. Company and corporate partners tata motors limited is indias largest automobile. Swot analysis helps a firm in strategy formulation, in responding strategically to the environment, the goal is to reduce identified threats and take advantage of the best opportunities. Tata motors ltd tatamotors financial and strategic swot analysis. This document was uploaded by user and they confirmed. It was the first indian automobile company to list on the new york stock exchange. Tata motors is the reputable brand in indian industry. Its product portfolio covers passenger cars, trucks, vans, coaches, buses, military vehicles. Abstractthis report is a brief swot and steepled analysis of tata motors. It is the leading producer in commercial vehicles in all segment and they are among the top 3 producers in passenger vehicles market. It is the largest privatesector steel company in india.
Tata motors download and upload project reports related to tata motors. Introduction of swot analysis a tool that identifies the strengths, weaknesses, opportunities and threats of an organization. In this assignment i am doing the swot analysis of tata motors. Tata motors porters five model and pest analysis marketing essay. A swot analysis is important for tata steel to evaluate its current position and formulate strategies to tackle its competitors. Tata motors limited is indias largest automobile company, with consolidated. As of 2020, tata motors is one of the leading brands in the automobiles sector. Tata motors is the asias largest and 17th largest automobile manufacturing company in the world. Home etop analysis etop analysis of tata motors pdf cost analysistata motorsfull description. It is the only fully integrated automobile manufacturer that now stands as indias largest and the.
Tata motors employee productivity percentage is higher. Tata motors ltd tatamotors financial and strategic. Tata company swot and pest analysis 2733 words report. Established under the parent company, tata group, in 1945, tata motors limited has become indias largest automobile company. The overall position of the tata motors can be analyzed with the help of swot analysis. Company profile the company was established in 1935 as a locomotive manufacturing unit and later expanded its operations to commercial vehicle sector in 1954 after forming a joint venture with daimlerbenz ag of germany. Tata motors limited strategy, swot and corporate finance report, is a source of comprehensive company data and information. The porters five forces analysis provides tata motors significant information on the competitive environment, attractiveness of the industry, and the potential profitability of the company. The profile has been compiled by the publisher to bring to you a clear and an unbiased view of the companys key strengths and weaknesses and the potential opportunities and. It aims to examine the strengths and the weaknesses of tata motors. Established in 1945, the companys products include passenger cars, trucks, vans, coaches, buses, sports cars, construction equipment and military vehicles. Tata motors limited is the largest automobile company of india mainly manufacturing. The five forces were identified by michael porter of harvard university.
Swot analysis tata motors limited marketing research. Swot separation is an momentous control strategically controlmulation council, which tata has to comprehend. Introduction tata motors ltd is an indian multinational company which has operations spread across geography. Feb, 2016 this the comprehensive pestel or pestle analysis of tata motors which explains the external factors have impact on the company.
Analysis of tata motors also includes its usp, tagline slogan and. Tata motors download and upload project reports related to. Tata motors case study solution and analysis of harvard. It was established in 1945 by the parent company tata sons, indias largest conglomerate. Pestel analysis of tata motors free pestel analysis. Tata motors swot analysis top tata motors competitors. Commercial vehicles, utility vehicles and passenger cars are the important segments of the company. It has produces more than 4 million vehicles and has been selling around the world. Analysis of the tata motors limited company in india. Apr 07, 2019 here is the swot analysis of tata steel which is a part of the tata group.
Through its subsidiaries, it is also into engineering and automotive solutions, construction equipment manufacturing, automotive vehicle components. Tata motors are considered a reputable brand in india which gives them an advantage over its competitors. The swot analysis availble in pdf, ms word, and zip file. Specifically, swot is a basic, straightforward model that assesses what an organization can and c. There are around 15 vehicles in maruti product portfolio. Several indian automobile manufacturers such as tata motors, maruti suzuki and mahindra and mahindra, expanded their suzuki motor corporation of japan holds a majority stake in the company. Swot analysis of tata steel tata steel swot analysis. Company overview tata motors limited is an indian multinational automotive manufacturing company. An overview of the company is given, along with key facts including contact information, number of employees and revenues. Swot analysis for tata motors free download as word doc. Tata steel is one of the largest steel manufacturers in the world and worlds second most geographically diversified steel producer.
Political factors play a significant role in determining the factors that can impact tata motors limited s long term profitability in a certain country or market. Tata motors market strategy analysis marketing essay. Tata motors limited strategy, swot and corporate finance. Analysis of tata motors high quality essay examples and. Use pdf export for high quality prints and svg export for large sharp images or embed your diagrams anywhere with the creately viewer.
Tata motors case study solution and analysis of harvard case. Tata motors produce low price car with low fuel consumption. You are free to use it for research and reference purposes in order to write your own paper. Aug, 2019 etop analysis for tata group by amritraj d bangera. Tata motors has 82,797 employees and is ranked 8th among its top 10 competitors. Sep 03, 20 swot analysis company profile is the essential source for toplevel company data and information. Tata motors case study by dasha kozhevnikova on prezi. Swot analysis tata motors automotive industry land vehicles. Tata motors is indias largest automobiles company with approximately 70000 permanenet employees and it gain a revenue us dollar 38. The vulgar ability can behove faintnesses of tomorrow. Tata motors swot analysis pdf full information and free links to download or obtain swot analysis of tata motors is provided here. Swot analysis alternately slot analysis is a strategic planning method used to evaluatethe strengths, weaknesseslimitations, opportunities, and threats involved in a project or ina business venture.
The porters five forces analysis provides tata motors significant information on the competitive environment. Hence i conducted a study on the consumer perception about small cars. The top 10 competitors in tata motors competitive set are maruti suzuki, hyundai, volkswagen, toyota, honda, ford, mahindra, nissan, ashok leyland and chevrolet. In this assignment, i am traveling to make swot analysis consider to set up current place of tata motors and how this swot analysis can be used to develop corporate scheme for them. Global military truck market report covers growing. Tata motors ltd tatamotors financial and strategic swot. The report covers the companys structure, operation, swot analysis. The profile has been compiled by globaldata to bring to you a clear and an unbiased view of the companys key strengths and weaknesses and the potential opportunities. This report on tata company swot and pest analysis was written and submitted by user imani mooney to help you with your own studies. Strengths tata motors is a market leader in automobile industry in india with a high market share. Tata motors is headquartered in india and they are the market leader in india.
Tata motors swot analysis top tata motors competitors, stp. Creately diagrams can be exported and added to word, ppt powerpoint, excel, visio or any other document. You can edit this template and create your own diagram. Automobile industry pic tata motors swot analysis report prepared by. Its a biggest revenue company of india and is exclusive for the manufacture of motor vehicles. In addition, it also identifies the weaknesses of the organization that will help to be eliminated and manage the threats that would catch the attention of the. Swot analysis company profile is the essential source for toplevel company data and information. The internationalization strategy so far has been to keep local managers in new acquisitions, and to only transplant a couple of senior managers from india into the new market. It is an automotive manufacturing company which has its headquarters in the financial hub of india i.
Tata motors ltd a multinational company formerly called telco, is headquartered in mumbai, india. Swot analysis is an important for strategically formulation rule, which tata has to. Tata motors is an indian multinational automobile manufacturing company. Company and corporate partners tata motors limited is indias largest automobile company, with revenues of rs. The company principally manufactures passenger cars, utility vehicles, trucks, buses and defense vehicles. Tata motors is one of the most important subsidiaries of tata group. Swot analysis tata motors tata motors is a multinational corporation headquartered in mumbai, india. Swot analysis is an examination of the strength, weakness, opportunities and threats faced by a company during its phase of operation. Tata motors is introduction established under the parent company, tata group, in 1945, tata motors limited strengths. It is india s largest commercial vehicle maker and. Tata motors limited is the largest car producer in india. Competitive advantage launch nano in other markets.
1264 832 179 347 345 608 39 556 988 1480 69 514 902 819 888 1234 1393 735 85 1300 492 91 1521 178 612 420 1346 565 77 566 413 576